the sociology of spa.

I don’t know about you, but there are few times in life when I feel better than right after a spa treatment.


Hair disheveled, creases on my face, no makeup, and on top of the world. Unconcerned about how I look or what anyone else is thinking. Pure bliss. Why is that? What is it about that fantastic hour (or longer, if I’m lucky) that puts me in that state? And how much better would the world be if we could ALL feel like that ALL of the time?


The sociology major in me is fascinated by that question. Because beyond the PHYSICAL result of my body feeling better, there is another level of WELL BEING that I get. My typically racing mind is settled and I feel beautiful, no matter my appearance. I propose that a spa visit makes us feel connected in a way that is rare these days.


Receiving a spa treatment requires a level of vulnerability, a release of inhibition, and the placement of trust in another. And maybe that’s how life is best lived: vulnerable, uninhibited, and trusting.


When my daily life is easily filled with sensationalized media, facebook, instagram & twitter, being connected to everything and everyone is ironically isolating. The superficiality of these connections is unfulfilling and the temptation to compare myself with others discourages me from being as authentic as is required for true connection.


As we approach a new year, I am full of happy anticipation for what we’re building here at Milagro – a community that fosters healthy self image and that encourages introspection, personal growth, & authentic connection. The opportunities for us to implement, practice, & spread these ideals in our new space are unlimited. And the impact that these ideals can have is immeasurable.


See, we have no plans to be just another spa. That’s the last thing KC needs. While it may sound awfully ambitious, we exist to care for people in a way that creates better health: physical, mental, & spiritual – which leads to more rewarding relationships and more caring communities.


Plus, an hour at the spa is cheaper than an hour in therapy. And way more fun, don’t you think?

© 2019 by Ashley Smith & Milagro Midwestern Spa Collective